Keelings have been supporting the ISPCC through several initiatives over the past two years. Events and activities that have taken place as part of Keelings partnership with the ISPCC include our celebration of our First Irish Strawberry Harvest at Airfield Estate, where families were invited to plant their own Strawberry plants while helping to support childline, raising awareness of the service provided by the ISPCC. A magical addition this year to our stand at Bloom 2019 included the Keelings ISPCC Fairy tree. Each donation gifted a ribbon on the Keelings magical fairy tree, inspiring every child’s positive intention.
For the summer months of 2018 and 2019 we donated 10c to the ISPCC for every pack sold, totaling over €100K.